If you're a golfer like me, I end up in the rough a lot and end up chunking the turf to get back on the fairways. This tool helps me clean my clubs really well before I get dirt and mud all over them again on the next hole. I love how easy it is to use and having the bottle attached to apply water or cleaner to the clubs helps clean them even better. The bristles are the perfect stiffness to really get the dirt out of the grooves, but won't harm the finish of the club. The retractable lanyard is an added bonus! Pull it out, clean away, and it zips right back to the resting position! Love this product!